Sales representative pay in San Francisco, CA
Sales representatives in the San Francisco-Oakland-Fremont, CA metro area earn a typical $93,100 a year. The middle half earn $63,250 to $127,180, and the top 10% earn more than $177,370. About 13,190 people do this job there.
Source: BLS Occupational Employment and Wage Statistics, May 2025 (occupation: Sales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products, SOC 41-4012).
Pay range
| Bottom 10% earn less than | $49,580 |
| 25th percentile | $63,250 |
| Median (typical) | $93,100 |
| 75th percentile | $127,180 |
| Top 10% earn more than | $177,370 |
Typical pay here ranks No. 2 of 50 large metros for sales representatives before taxes and prices.
After taxes and cost of living
At the typical $93,100, a single filer keeps about $69,900 a year after federal, Social Security, Medicare, and California state income tax. Prices in San Francisco are 16% above the US average, so that take-home buys what $60,500 would in a typical US city. That ranks San Francisco No. 8 of 50 large metros for sales representatives after cost of living.
Where sales representatives’ pay goes furthest
- San Jose, CA$103,670 typical · worth $69.2k
- Cleveland, OH$76,020 typical · worth $62.9k
- Cincinnati, OH$75,950 typical · worth $62.5k
- Austin, TX$74,310 typical · worth $62.3k
All 50 metros for sales representatives →
Where does your salary land?
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Common questions
How much does a sales representative make in San Francisco, CA?
The typical (median) sales representative in the San Francisco-Oakland-Fremont, CA metro area earns $93,100 a year. The middle half earn between $63,250 and $127,180, and the top 10% earn more than $177,370. Source: BLS Occupational Employment and Wage Statistics, May 2025.
What is a good salary for a sales representative in San Francisco?
Anything above $93,100 pays more than half of sales representatives in San Francisco. $127,180 or more puts you in the top quarter, and $177,370 in the top 10%. Experience and employer move where you should be in that range.
How much does a sales representative in San Francisco take home after taxes?
At the typical $93,100, a single filer keeps about $69,900 a year ($5,820 a month) after federal, Social Security, Medicare, California state income tax. With local prices 16% above the US average, that buys what $60,500 would in a typical US city.
Where do sales representatives get paid the most after cost of living?
Among the 50 largest US metros, typical sales representative pay goes furthest after taxes and prices in San Jose, CA, Cleveland, OH, Cincinnati, OH. San Francisco, CA ranks No. 8.
More: Sales representative pay in every large metro · Pay for other jobs in San Francisco, CA
Local prices: BEA regional price parities, 2024. Updated November 2026.