Marketing specialist pay in Tampa, FL
Marketing specialists in the Tampa-St. Petersburg-Clearwater, FL metro area earn a typical $75,210 a year. The middle half earn $52,580 to $95,610, and the top 10% earn more than $128,550. About 8,420 people do this job there.
Source: BLS Occupational Employment and Wage Statistics, May 2025 (occupation: Market Research Analysts and Marketing Specialists, SOC 13-1161).
Pay range
| Bottom 10% earn less than | $37,700 |
| 25th percentile | $52,580 |
| Median (typical) | $75,210 |
| 75th percentile | $95,610 |
| Top 10% earn more than | $128,550 |
Typical pay here ranks No. 30 of 50 large metros for marketing specialists before taxes and prices.
After taxes and cost of living
At the typical $75,210, a single filer keeps about $61,700 a year after federal, Social Security, Medicare, and Florida state income tax. Prices in Tampa are about the US average, so that take-home buys what $61,200 would in a typical US city. That ranks Tampa No. 20 of 50 large metros for marketing specialists after cost of living.
Where marketing specialists’ pay goes furthest
- San Jose, CA$141,960 typical · worth $90k
- San Francisco, CA$123,250 typical · worth $76.4k
- Seattle, WA$102,170 typical · worth $72.6k
- Denver, CO$99,040 typical · worth $70.7k
All 50 metros for marketing specialists →
Where does your salary land?
Add your salary and experience to see your percentile among marketing specialists in Tampa. Free and private. (Different city? Use the main checker.) 1 employer here filed pay above the typical rate in government filings; your check shows how many pay more than you.
Common questions
How much does a marketing specialist make in Tampa, FL?
The typical (median) marketing specialist in the Tampa-St. Petersburg-Clearwater, FL metro area earns $75,210 a year. The middle half earn between $52,580 and $95,610, and the top 10% earn more than $128,550. Source: BLS Occupational Employment and Wage Statistics, May 2025.
What is a good salary for a marketing specialist in Tampa?
Anything above $75,210 pays more than half of marketing specialists in Tampa. $95,610 or more puts you in the top quarter, and $128,550 in the top 10%. Experience and employer move where you should be in that range.
How much does a marketing specialist in Tampa take home after taxes?
At the typical $75,210, a single filer keeps about $61,700 a year ($5,150 a month) after federal, Social Security, Medicare, Florida state income tax. With local prices about the US average, that buys what $61,200 would in a typical US city.
Where do marketing specialists get paid the most after cost of living?
Among the 50 largest US metros, typical marketing specialist pay goes furthest after taxes and prices in San Jose, CA, San Francisco, CA, Seattle, WA. Tampa, FL ranks No. 20.
More: Marketing specialist pay in every large metro · Pay for other jobs in Tampa, FL
Local prices: BEA regional price parities, 2024. Updated November 2026.