Marketing specialist pay in Louisville, KY

Marketing specialists in the Louisville/Jefferson County, KY-IN metro area earn a typical $63,280 a year. The middle half earn $49,090 to $81,190, and the top 10% earn more than $103,650. About 2,290 people do this job there.

Source: BLS Occupational Employment and Wage Statistics, May 2025 (occupation: Market Research Analysts and Marketing Specialists, SOC 13-1161).

Typical pay$63,280
Take-home$4,130/mo
Worth in a typical US city$53,200
After cost of livingNo. 45 of 50

Pay range

Bottom 10% earn less than$38,230
25th percentile$49,090
Median (typical)$63,280
75th percentile$81,190
Top 10% earn more than$103,650

Typical pay here ranks No. 47 of 50 large metros for marketing specialists before taxes and prices.

After taxes and cost of living

At the typical $63,280, a single filer keeps about $49,500 a year after federal, Social Security, Medicare, and Kentucky state and local (about $1,392) income tax. Prices in Louisville are 7% below the US average, so that take-home buys what $53,200 would in a typical US city. That ranks Louisville No. 45 of 50 large metros for marketing specialists after cost of living.

Where marketing specialists’ pay goes furthest

  1. San Jose, CA$141,960 typical · worth $90k
  2. San Francisco, CA$123,250 typical · worth $76.4k
  3. Seattle, WA$102,170 typical · worth $72.6k
  4. Denver, CO$99,040 typical · worth $70.7k

All 50 metros for marketing specialists →

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Common questions

How much does a marketing specialist make in Louisville, KY?

The typical (median) marketing specialist in the Louisville/Jefferson County, KY-IN metro area earns $63,280 a year. The middle half earn between $49,090 and $81,190, and the top 10% earn more than $103,650. Source: BLS Occupational Employment and Wage Statistics, May 2025.

What is a good salary for a marketing specialist in Louisville?

Anything above $63,280 pays more than half of marketing specialists in Louisville. $81,190 or more puts you in the top quarter, and $103,650 in the top 10%. Experience and employer move where you should be in that range.

How much does a marketing specialist in Louisville take home after taxes?

At the typical $63,280, a single filer keeps about $49,500 a year ($4,130 a month) after federal, Social Security, Medicare, Kentucky state, and local income tax. With local prices 7% below the US average, that buys what $53,200 would in a typical US city.

Where do marketing specialists get paid the most after cost of living?

Among the 50 largest US metros, typical marketing specialist pay goes furthest after taxes and prices in San Jose, CA, San Francisco, CA, Seattle, WA. Louisville, KY ranks No. 45.

More: Marketing specialist pay in every large metro · Pay for other jobs in Louisville, KY

Local prices: BEA regional price parities, 2024. Updated November 2026.